The Modernisation
Welcome to The Modernisation!This Podcast is dedicated to the topic of business modernisation in the 4th Industrial Revolution, leveraging the power of cloud technology like Salesforce, to deliver personalised experiences and growth through automation, efficiency and scale.On this Podcast we talk about how to modernise organisations, and discuss everything including people, technology and data.You can expect to get advice from experts, industry news, and exciting MODERN thinking. Stay tuned!
The Modernisation
Interview: Philip Schweizer on Web Behavioural Data
•
Philip Schweizer
•
Season 1
•
Episode 12
We have an awesome episode today! I’m joined by Philip Schweizer, the CEO and Co-Founder of SalesWings, a very modern web and email behavioural platform that integrates with Salesforce alongside many other technologies.
Today we’re going to be talking all about:
- How web behaviour tracking works and why it's important
- What does the future of marketing look like in a Post Covid world
LinkedIn: https://www.linkedin.com/in/philipschweizer/
Website: https://www.saleswingsapp.com/